For as long as I can remember, I’ve always loved stories.
When I was 2 years old, I was obsessed with a book my parents read me every day. They did so so many times that I knew the story by heart. Soon enough, I would tell the story as if I was reading it turning the pages right on time. This was my first party trick and I loved using it.
Growing up, I couldn’t sleep before listening to children version of literature classics on my small cassette player. ‘The three musketeers’ taught me bravery and ‘Treasure Island’ gave me the taste for adventure but it was ‘Around the world in 80 days’ that led me to the best dreams.
At school, I would often captivate an audience of young children and teachers alike who would listen to my tales. Like the time when my mum and I found an abandoned litter of puppies on a car park and how we played with them until we managed to find them new homes. Ok, so we never actually found abandoned puppies but I still told the story at school. I was soon found out when the teacher congratulated my mum for doing such a good deed. And I learnt very important lessons. No matter how good a story could be, there’s no point telling lies. If you have a brilliant imagination, fiction is your field. Because when you mess with your reputation, it is very hard to get back on your feet.
So I retired my short career as a storyteller
… and buried my brain in books and films instead. I just couldn’t get enough. I wrote my first short story at the age of 13. But I mostly enjoyed observing and analysing the work of others. What makes a good story? And why do we care so much about them?
After intense and complicated teenage years – which will be the basis of a page-turning novel one day – I went on to university at the age of 17 to study communications. One of the lecturers introduced the idea that messages weren’t always received and understood as they were meant to be for a variety of reasons. I also learnt that every living creatures – insects, mammals and even trees – use their own complex communications system. So while sharing information isn’t a human trait, telling stories is.
When you think about it, stories are everywhere. All forms of art, morning chit chat, and that’s how we learn to remember strings of otherwise random information. ’Richard Of York Gave Battle In Vain’, anyone? In fact, you are 22 times more likely to remember raw information if it is wrapped in a beautiful story. A powerful tool indeed.
In a society obsessed with rationality and numbers, we have sacrificed the art of telling stories. The ones who still master it shine among us – if you’ve never seen Steve Jobs presenting the first iPhone, you’re in for a treat. And just like Steve, you can do it all: be unique, memorable and authentic while also being an absolute expert in your field with all the science to back you up.
We work together
You already have all the elements essential to tell your unique stories. I have the expertise of choosing the right words and combining them to make your stories exciting. We can work together on your next big presentation, the copy of your new website, your social media content.
If you want to improve your public speaking, we can work on this too.
Telling your story should be an enjoyable moment for you and your audience.
We’ll make sure it is.
Collaboration
We will define objectives and deliverables well in advance so that we agree on a timeline and expectations.
Communication
We will chat, email, text, meet up as much as we need to so that you know how the work is going and you can readjust things as we go.
Creation
So that you are over the moon with the final result, we will review every detail together, allowing plenty of times for changes.